Eyeshadow Placement is a placement technique, not a product — the same shades applied in different zones produce completely different results depending on face shape. On a inverted triangle face, an inverted triangle face carries the most width at the forehead and temples, narrowing sharply through the cheekbones to a fine, sometimes delicate jaw and chin. it differs from a heart shape in that the taper is generally more linear and the chin is less sharply pointed.

Technique

Technique: Darker shades applied to the outer corner or crease and blended inward or outward to visually widen, elongate, or round the eye shape itself.

The Goal on This Shape

The goal on this shape: Shift the eye's apparent shape and spacing to complement the face's overall proportions For a inverted triangle face specifically, that means working with the fact that broad, the clear widest point of the face at the top and notably narrow, often the face's most delicate feature at the bottom — eyeshadow placement is one of the few tools that can adjust that relationship without any permanent change.

Where to Apply It

Where to apply it: Minimize width at the forehead and temples while building width or structure at the jaw, using volume, texture, or facial hair to bring the lower face into closer proportion with the upper face. Concentrate the technique on whichever measurement is currently working against that goal, and use a light hand — placement makes the difference here, not product quantity.