Blush Placement is a placement technique, not a product — the same shades applied in different zones produce completely different results depending on face shape. On a diamond face, a diamond face narrows at both the forehead and the jaw while flaring dramatically at the cheekbones — the opposite structure of a rectangle. the chin is often pointed, and the temples can appear slightly recessed relative to the cheekbone's width.

Technique

Technique: Color applied to the apples of the cheeks and blended toward a specific point (temple, ear, or cheekbone) depending on whether the goal is lifting, widening, or lengthening the face.

The Goal on This Shape

The goal on this shape: Direct the eye along a specific line to counteract the face's natural proportions For a diamond face specifically, that means working with the fact that narrow, often the narrowest of the three width measurements at the top and narrow, tapering to match the forehead's width at the bottom — blush placement is one of the few tools that can adjust that relationship without any permanent change.

Where to Apply It

Where to apply it: Soften and add visual width at the forehead and jaw to bring them closer to the cheekbone's width, while avoiding extra volume directly at cheekbone height, which is already the face's widest point. Concentrate the technique on whichever measurement is currently working against that goal, and use a light hand — placement makes the difference here, not product quantity.